SaaS calculators
Free calculators for the SaaS metrics founders check most, with the formula and a worked example for each.
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ROAS calculator
Turn an ad campaign's impressions, clicks, spend and conversions into CTR, CPC, conversion rate, CPA and ROAS.
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CAC calculator
Work out what each new customer costs to acquire, and how many months of gross profit it takes to earn it back.
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LTV calculator
Estimate customer lifetime value from revenue per account, gross margin and churn, and compare it with what a customer costs to acquire.
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NPS calculator
Enter how many survey responses fell into each group to get your Net Promoter Score.